{"id":532,"date":"2012-02-18T13:52:33","date_gmt":"2012-02-18T13:52:33","guid":{"rendered":"http:\/\/www.faultorfeature.com\/?p=532"},"modified":"2012-02-18T13:52:33","modified_gmt":"2012-02-18T13:52:33","slug":"marketing-research-design-process-and-what-are-the-potential-errors","status":"publish","type":"post","link":"https:\/\/www.faultorfeature.com\/?p=532","title":{"rendered":"Marketing research design process and what are the potential errors?"},"content":{"rendered":"<div style=\"float:left;margin:5px;font-size:80%;\"><img decoding=\"async\" alt=\"design errors\" src=\"http:\/\/farm8.staticflickr.com\/7004\/6641496689_111b01417f_m.jpg\" width=\"160\"\/><br \/> by <a href=\"http:\/\/www.flickr.com\/photos\/69016261@N03\/6641496689\">NOIR &#8211; Visionary Studio<\/a><\/div>\n<p><strong><i>Question by Nandu J<\/i>: Marketing research design process and what are the potential errors?<\/strong><\/p>\n<p>plz answer this quition?<\/p>\n<p><strong>Best answer:<\/strong><\/p>\n<p><i>Answer by bluegoat114<\/i><br \/>Wording questions ambiguously, asking the wrong questions, not random sampling, sampling the wrong customer segment, not defining concepts clearly, not asking the right demographic&#8217;s so you&#8217;re not sure what sample you have, having respondents lie\/tell you what they think you want to hear, doing correlational analyses on the data and making causal statements; not operationally defining your variables so it can be replicated&#8230;..that&#8217;s a start (psych prof)<\/p>\n<p><strong>Know better? Leave your own answer in the comments!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>by NOIR &#8211; Visionary Studio Question by Nandu J: Marketing research design process and what are the potential errors? plz answer this quition? Best answer: Answer by bluegoat114Wording questions ambiguously, asking the wrong questions, not random sampling, sampling the wrong customer segment, not defining concepts clearly, not asking the right demographic&#8217;s so you&#8217;re not sure [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[11,395,1518,1162,1286,72],"class_list":["post-532","post","type-post","status-publish","format-standard","hentry","category-design-flaws","tag-design","tag-errors","tag-marketing","tag-potential","tag-process","tag-research"],"_links":{"self":[{"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=\/wp\/v2\/posts\/532","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=532"}],"version-history":[{"count":0,"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=\/wp\/v2\/posts\/532\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=532"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=532"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.faultorfeature.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}